Monday, March 9, 2009

Tech task 12

This tech task was a little challenging for a few reasons. There are an abundance of pointless videos on youtube thus it was hard to find one that met the criteria of this assignment. I thought I would narrow my search and look through commercials. There must be a point to them as they are advertising their item and it must be visaully stimulating for the viewer to consider their product. So I thought it was a good starting point. I found this car commercial and I quite enjoyed it. It was entertaining, and there are many neat angles they use to convey the comedy of the commercial such as long shots, medium long shots, medium and close ups. I liked how it began with their day and the vehicle was the first thing on their mind. When the woman went into the shower and got electrecuted, I liked how they put the camera in a different room, this was obviously to get away from showing the unrealistic event that occured to her, but it was a good idea to show it possibly from her husbands view. I liked that they played tricks on eachother to prevent one another to driving the vehicle, the angles they took, when the man had his hair lit on fire was cool, how they showeed his reflection in the mirror. It was also neat at the end, when the man is driving away and he looks in the rear view mirror at the explosion rather, than us seeing the actual house. They used actions instead of words and I liked that as well. Its also a great song that they chose, "So happy together" by The Turtles. At first we are lead to believe that the song is representing the man and wife's love for one another, but we then realize that it is actually their love for their car. All in all, it kept the viewer intrigued and it must be a good car, if the couple is more intersted in it, then eachother. Kind of sad, but it follows the theme of the commercials unrealistic and comedic nature.


1 comment:

  1. Hahaha that commercial was very interesting and funny. Good pick.

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